The Power of Critique: Why It Was a Game-Changer for Me

Let's talk about something super important: critique. Something every designer needs in their life.  You've been staring at a project for hours, tweaking every little detail, and you're convinced it's almost perfect. But here's the thing: sometimes, we get too close. We get so caught up in the details that we can't see the bigger picture anymore. 

It's so easy to over-critique our own work. We designers can be our own worst enemies, constantly chasing this idea of "perfection" that always seems just out of reach. I've definitely been there, and I know I'm not alone! That's why getting a fresh pair of eyes on your work is an absolute game-changer.

Think about it: someone seeing your design for the first time will instantly pick up on things you've been missing. And honestly, getting feedback from another graphic designer is the best. They get the design world, they understand the principles, and they can usually give you really specific tips on how to make things better.

But don't underestimate the power of feedback from non-designers! Remember, most of the people who will be interacting with your designs in the real world won't be designers. So, getting their perspective early on is super valuable. They'll help you see the surface-level stuff – is it clear? Is it easy to understand? Does it grab their attention?

Now, I know it can be tough to hear criticism, especially when you've poured your heart and soul into a project. But it's something you've got to get used to, because in the professional world, you'll be getting feedback from clients and employers all the time. The key is to learn how to take it with a grain of salt. Remember, it's meant to help you grow, not tear you down.

One of the most humbling experiences I've had was early on my sophomore year of college when I thought a project was an absolutely perfect first try (rookie mistake, I know!). My professor pointed out a bunch of readability and kerning issues that I would have never noticed on my own. It was a wake-up call, and it taught me the importance of always seeking feedback.

Here's another thing I've learned: when it comes to critique, you don't have to take every single piece of advice. If it's a functional thing, like readability, you probably need to fix it. But when it comes to more subjective stuff, like aesthetic choices, you have more freedom. As students, we have this awesome opportunity to experiment and develop our own style. So, feel free to pick and choose the feedback that resonates with you and helps you achieve your vision.

Critique isn't just about getting feedback, though. Giving critique is just as important, and honestly, it's something I've learned so much from. When you're analyzing someone else's work, you're forced to think critically about design choices. It's like, you start noticing things like, "Oh, that kerning is a little off," or "Maybe that color palette isn't working." And the crazy thing is, you often realize you've made the same mistakes yourself! Giving critique helps you spot those issues in your own work – it's like a double win.

 Also, when giving criticism, you don't have to be harsh, but you also shouldn't sugarcoat things. A professor once told me that if I was too nice with my critiques, I wouldn't be pushing my fellow students to be their best. They were right. Constructive criticism, delivered with good intentions, is one of the best ways we can help each other grow as designers.

Brandon Moore makes a point in his article, “Elevating Graphic Design Criticism”, that stuck with me: “Every piece of design has a goal. Understand that goal, then have an opinion on if the design can accomplish it.” This would help me stay away from the “I like it”, “I don’t like it” cycle because it makes me stop and think why did the designer do that which allows for a deeper and more thorough critique. 

Looking at other people's work is just plain inspiring. It exposes you to different styles, techniques, and ideas you might not have thought of on your own. As a student, I especially love getting feedback from my fellow design students. They always have the best tips and tricks!

Overall, critique should never be the big scary monster that us graphic designers make it out to be. Once I understood that it is one of the most crucial parts of my design process, the progress in my work skyrocketed and I have never looked back!